Nancy Giere, Bundle Your Brilliance by Creating Engaging Online Courses – Innova.Buzz 601


Nancy Giere.

Our guest in this episode, is Nancy Giere, a renowned course creation expert, whose wealth of knowledge extends to creating engaging and impactful programs that leave a lasting impression. Her book, “Bundle Your Brilliance,” is a testament to her expertise and is available on Amazon. In the conversation we dove deep into the world of creating engaging online courses and explored the challenges and opportunities that come with it.

Here are 3 key takeaways from our conversation:

  1. Find Your Perfect Fit: Before diving into a platform or creating content, it’s crucial to find a platform that aligns with your needs and goals. Look for one that has a strong community component, as it can greatly enhance the learning experience.
  2. Focus on the Outcome: When designing your courses, instead of trying to cover everything in one go, consider building a curriculum with focused and targeted courses. Create an experience for your learners by thinking of the end result first and working backward to deliver the essential information.
  3. Integration is Key: Building online courses shouldn’t be a standalone venture. Nancy Giere emphasized the importance of integrating them into a business model, complementing coaching or consulting services. This integration enhances the learning experience and allows you to serve more people.

Anastasia Lipske, who was our guest on Innova.Buzz 600 introduced us to Nancy.

Listen to the podcast to find out more.

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Build focused and targeted courses instead of trying to cover everything at once. Curate a curriculum that delivers value. #TargetedLearning #CurriculumDesign Nancy Giere on #InnovaBuzz podcast Share on X

Show Notes from this episode with Nancy Giere

Are you ready to create an engaging online course that captivates your audience? Join me as we unpack some golden nuggets of wisdom from Nancy Giere, a course creation expert, as we discuss the challenges and opportunities of crafting compelling online courses.

The Art of Course Creation: Course Creation Challenges

The conversation uncovers the delicate balance between oversharing and leaving out crucial information, emphasizing the importance of tailoring content to serve the needs of the audience. Nancy used the metaphor of the “main road” and the “scenic route”.

Crafting an Interactive Learning Experience: Meeting the Audience’s Journey

Nancy and Jürgen stress the significance of tailoring content to the audience’s journey, ensuring that the material is concise, engaging, and holds interest. They discuss the value of incorporating scene changes and visual aids in video courses to maintain engagement throughout the learning experience. Nancy also emphasized the importance of giving the students activities where they can practice using the tools or techniques you are teaching. She points out that it’s key to have a solid organizational structure that’s easy to follow.

Starting with Intention

Nancy believes that when it comes to engaging course creation, starting with intention is key. This intention encompasses a clear understanding of what sets you apart and makes your message compelling. It’s about providing information that resonates with your audience. Be clear about the outcome and provide just the right amount of content to allow your students to achieve that outcome. If you have a lot of information, you may have a curriculum of courses! Consider what experiences you can provide the students.

Integrating Online Courses into Business Models

Nancy highlights the importance of integrating online courses into coaching or consulting processes, enhancing the learning experience and extending one’s impact. She emphasizes that the course should not be the sole revenue source, but rather an integrated part of a broader business model.

Overcoming Challenges: Moving Forward in Course Creation

Navigating through the challenges of creating online courses may seem daunting, but Nancy’s wisdom encourages action. She advises pushing forward with clarity and intention, harnessing tools like visual flowcharts and Post-it notes to maintain structure and organization throughout the course creation process.

ChatGPT: A Valuable Tool for Course Creation

Nancy enthusiastically shared her experience with ChatGPT, emphasizing its time-saving capabilities and ability to stimulate thinking. By using ChatGPT for writing test questions, Nancy was able to free up valuable time while finding it to be a tremendous aid in generating new ideas.

Conclusion: Nancy’s Impact in the World of Course Creation

Nancy’s impact in helping people create engaging programs that leverage their brand is both inspiring and motivational. Her insights showcase a thoughtful approach to course creation, emphasizing clear intention, tailored content, and integration into a broader business model. If you are ready to embark on your journey of creating engaging online courses, Nancy’s wisdom is poised to ignite the spark within you.

Think of your course as an immersive experience, not just a standard curriculum. Create a captivating journey for your learners. #CourseExperience #TransformativeLearning Nancy Giere on #InnovaBuzz podcast Share on X

The Buzz – Our Innovation Round

Here are Nancy’s answers to the questions of our innovation round. Listen to the conversation to get the full scoop.

  1. 1 thing to be more innovative – it starts with intention – understanding what sets you apart and makes your message compelling.
  2. Best thing for new ideas – Traveling and getting out of my normal environment.
  3. Favourite resource – ChatGPT.
  4. Keep project/client on track – Have regular check-ins and set deadlines.
  5. Differentiate – Be clear about your unique spin – how you show up differently.


When you are ready to embark on your course, think about it from the perspective of the entertainment industry and be creative to leverage opportunities.

Reach Out

You can reach out and thank Nancy through her website.

Suggested Guest

Nancy suggested we have a conversation with presentation and communication coach, Sandra Dee Robinson as well as leadership coach and consultant, Lynda McDermott on a future InnovaBuzz Podcast episode.



Cool Things About Nancy

  • Nancy has worked with companies like Harley-Davidson, Xero and Dollar Tree.
  • When she’s not teaching others how to keep audiences on the edge of their seats, you’ll find her enjoying a day on the water, knitting up a storm, or trying to convince her miniature dachshund Miss Moneypenne that she’s in charge.
Integrate your online courses into your business model for deeper impact. Use them to enhance your coaching or consulting process. #CourseIntegration #BusinessGrowth Nancy Giere on #InnovaBuzz podcast Share on X

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Jürgen Strauss

Dr. Jürgen Strauss is The World's Best Human-Centred Podcasting Coach and the only Podcast Innovator with the signature bright yellow headphones, who masterfully crafts human connection for high-impact achievers in a vibrant community. You can find Jürgen on LinkedIn, The InnovaBuzz Podcast, The Flywheel Nation Community as well as on Innovabiz' InstagramTwitter, Facebook pages and his personal Photography website.  

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