INNOVABUZZ PODCASTS

The Power of Focus

InnovaBuzz Episode #82 – The Power of Focus

July 21, 2017

Lens image by Petar Milošević (Own work) [CC BY-SA 4.0] The Power of Focus In this episode, Jürgen discusses the power of focus and how a much narrower focus in your business can deliver exceptional results. People are often reluctant to really focus very narrow, because of the fear that they might miss opportunities outside…

Read More
Angela McDonald - The Business Room

InnovaBuzz Episode #81 – Angela McDonald – The Business Room

July 14, 2017

Angela McDonald – The Business Room In this episode, my guest is Angela McDonald, Business Improvement Strategist at The Business Room. The Business Room helps daily operations run smoothly by creating systems and processes, that will result to an increase in productivity and a consistency in business. Listen to the podcast to get the scoop.…

Read More
Vincent Van Gogh and Marketing

InnovaBuzz Episode #80 – Vincent Van Gogh and Marketing

July 10, 2017

Vincent Van Gogh and Marketing In this episode of the InnovaBuzz Podcast, Jürgen reflects on a visit to the Van Gogh Seasons exhibition and how Vincent Van Gogh and Marketing are related. Listen to the podcast to find out what Van Gogh can teach us about marketing. Artworks and Portrait in header image all by Vincent…

Read More
Kristi Faulkner - Womenkind

InnovaBuzz Episode #79 – Kristi Faulkner from Womenkind

June 30, 2017

Kristi Faulkner – Womenkind In this episode, my guest is Kristi Faulkner of Womenkind, a marketing communications company focused on branding and marketing to a women’s audience.  Kristi is a very insightful person, very passionate about bringing empathy to advertising and marketing and removing stereotyping from that. This was a really fascinating interview where we…

Read More
Systems and Processes

InnovaBuzz Episode #78 – Systems and Processes and Business Systems Summit

June 16, 2017

Systems and Processes – Business Systems Summit In today’s episode of the InnovaBuzz Podcast, Jürgen outlines our process for developing systems and processes, why these are so important for every business and how you can benefit from the Business Systems Summit. Listen to the podcast to find out more. Listen to the Podcast Show Notes…

Read More
planning is fun

InnovaBuzz Episode #77 – Planning is Fun: Lessons from Running a Retreat

June 9, 2017

Planning is Fun! In today’s podcast, Jürgen reflects on the recent planning retreat he ran as a JV with a number of other businesses and describes the lessons he took away from running that event. Learn why he says – Planning is Fun. Listen to the podcast to find out more. Listen to the Podcast…

Read More
Lolly Daskal, The Leadership Gap

InnovaBuzz Episode #76 – Lolly Daskal, Lead from Within

May 26, 2017

Lolly Daskal – The Leadership Gap In this episode, my guest is Lolly Daskal, founder and CEO of Lead from Within, a leadership coaching consultancy. Lolly is a prolific author, who publishes regular contributions in The HBR, The Huffington Post, Inc and Medium among others. The Huffington Post called Lolly, “One of the Most Inspiring…

Read More
Ideal Audience and Community

InnovaBuzz Episode #75 – Ideal Audience and Community

May 19, 2017

Your Ideal Audience and Community In today’s podcast, Jürgen talks about who the ideal audience is for your message – who is it that you can benefit the most?  He shares the beginning of his journey in the Marketing Seminar Community of Seth Godin and learnings around focusing on who you serve, from that seminar.…

Read More
Information Marketing is Education

InnovaBuzz Episode #74 – Information Marketing is Education

May 11, 2017

Information Marketing is Education Information marketing is education – in this episode of the InnovaBuzz podcast, Jürgen talks about using education on your blog to do information marketing.  Interestingly, this is a similar model that Seth Godin refers to as modern marketing, based on empathy, humility, innovation and effectiveness. Listen to the podcast to find…

Read More
Relationship Information Marketing

InnovaBuzz Episode #73 – A Website Doesn’t Bring Business: Relationship Information Marketing Does

May 5, 2017

Relationship Information Marketing leads to business When we meet someone new at a networking event, do we immediately SELL to them and expect to get business?  Unlikely!  Usually, the best we can achieve, is to engage that new acquaintance, get their interest and have follow up meetings that will lead to some sort of business…

Read More
Andrew Yap Medtasker

InnovaBuzz Episode #72 – Andrew Yap, Medtasker

April 28, 2017

Andrew Yap – Medtasker In this episode, my guest is Andrew Yap, founder of Medtasker,  a mobile communication and care coordination platform for hospitals, that improves patients’ safety and hospital efficiency. Andrew is a medical doctor who became frustrated at the inefficiencies in the hospital communication process and workflow – reliant on pager, fax and phone, still…

Read More
Innovation: Turning Tables

InnovaBuzz Episode #71 – Innovation – Turning the Tables

April 21, 2017

Innovation: Turning The Tables In this episode of the InnovaBuzz Podcast, Mavis Taguba from Innovabiz interviews Jürgen Strauss and guides him through The Buzz – our Innovation Round designed to help our audience be even more awesome. Find out how Jürgen answers the questions that he is usually on the asking side of in other…

Read More
Ali McGill - Ashton McGill

InnovaBuzz Episode #70 – Alasdair McGill, Ashton McGill

April 12, 2017

Alasdair McGill – Ashton McGill In this episode, my guest is Alasdair McGill of Ashton McGill, who help businesses thrive by addressing their strategies, growth and their innovation. Ali is very passionate about the topic of customer experience and designing products or services for the customer and he states that the way you do this,…

Read More
Paperform on InnovaBuzz

InnovaBuzz Episode #69 – Diony and Dean McPherson, Paperform

March 31, 2017

Dean and Diony McPherson – Paperform In this episode, my guests are Diony and Dean McPherson of Paperform. Paperform is a web platform that enables anyone to create beautiful and functional online forms or product pages quickly, intuitively, and to brand them as they like, all without writing code. We talked about really understanding your…

Read More
Information Marketing

InnovaBuzz Episode #68 – Information Marketing

March 24, 2017

Information Marketing – Exceptionally Valuable Information Information marketing – in this episode of the InnovaBuzz podcast, Jürgen explains that content marketing is really providing exceptionally useful information for your target audience, communicating effectively with them in a way that they find incredibly useful and without expecting anything in return.  He says that he’d really like to…

Read More
Alistair Michener - Drawboard

InnovaBuzz Episode #67 – Alistair Michener – Drawboard

March 17, 2017

Alistair Michener – Drawboard In this episode, my guest is Alistair Michener of Drawboard. Drawboard has developed an app and a SaaS product, that allow annotation and mock up of digital drawings in PDF form and their company has had massive growth over the past 12 months, partly because of a partnership with Microsoft which…

Read More
The Five Success Principles

InnovaBuzz Episode #66 – The Five Success Principles of Business (and Everything!)

March 10, 2017

The Five Success Principles In this first ever Facebook LIVE podcast, Jürgen discusses the Five Success Principles with Joanne Clark of Destiny Pursuit Coaching and Training.  This one is raw and unedited, yet full of fabulous advice.  Listen to the podcast or watch the recording of the LIVE session here Listen to the Podcast Show Highlights…

Read More
Sharon Taylor of Omny Studio

InnovaBuzz Episode #65 – Sharon Taylor – Omny Studio

March 3, 2017

Sharon Taylor – Omny Studio In this episode, my guest is Sharon Taylor, CEO of Omny Studio, in Melbourne, Australia.   Omny Studio is a podcasting host that provides an all in one solution for on demand audio, to help content producers focus on producing great content and growing their audience.  The InnovaBuzz Podcast is…

Read More
Frameworks

InnovaBuzz Episode #64 – Frameworks

February 24, 2017

Frameworks In this episode, Jürgen discusses Frameworks and why they are important and useful.  We show examples of some frameworks, such as the 4-MAT framework for constructing content, a framework for digital marketing and a framework for content marketing. Why, even this podcast is built around a framework! Listen to the Podcast Full Transcript Read…

Read More
James Eder Causr

InnovaBuzz Episode #63 – James Eder – Causr

February 17, 2017

James Eder – Causr App Founder In this episode, my guest is James Eder founder of Causr, an app that helps people connect.  We talked about the challenges of starting up a new business and transforming an idea into a viable and sustainable business model, as well as why it is important to get out…

Read More
Taking Massive Action

InnovaBuzz Episode #62 – Taking Massive Action

February 10, 2017

Taking Massive Action In today’s episode, Jürgen talks about taking massive action – one of the Five Success Principles from NLP.  He lists 3 examples, walking through a marketing campaign, step by step; asking the questions “if you know you can’t fail, what would you do?”; and finally alerting to a challenge to be revealed…

Read More
Diane Kinney of The Versatility Group

InnovaBuzz Episode #61 – Diane Kinney of The Versatility Group

February 3, 2017

Diane Kinney of The Versatility Group In this episode, my guest is Diane Kinney of the Versatility Group and also co-author with Carrie Dils, of the book “Real World Freelancing: The No Bullsh*t Survival Guide”.    We talked about a range of topics from goal focused solution engineering, as Diane called it, to value adding…

Read More
Being Number One on Google

InnovaBuzz Episode #60 – You’ve inherited 60 Million Dollars or Being Number One on Google

January 27, 2017

On Being Number One on Google In this episode, Jürgen talks about how unsolicited emails that promise to get you to number one on Google are the same as unsolicited emails that promise you a multi-million dollar inheritance!  There is no ” magic-bullet”, but there are best practices.  Listen to the podcast and read the post to…

Read More
Janette Valentino - Graveyard Innovation

InnovaBuzz Episode #59 – Janette Valentino – Graveyard Innovation

January 20, 2017

Janette Valentino – Graveyard Innovation In this episode, my guest is Janette Valentino – Graveyard Innovation and also from Valentino Coaching.  Janette tells us of the importance of getting clear about your “idea” – what is it that you connect with, inspires you and helps you serve others.  We also talk about the importance of…

Read More