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Jürgen Strauss

QR Codes Are Free Marketing!

QR Codes Are Free Marketing!

By: Jürgen Strauss You may have seen or heard about QR codes, but weren’t sure how they worked, what they were for and how they could benefit your small business. QR codes stand for “Quick Response” codes and are a matrix barcode similar to a barcode that’s on most every retail product these days, but…

The Making of an Authority Site

The Making of an Authority Site

By: Jürgen Strauss Engagement is the key word that describes what is required in creating an authority site. This means that proactivity is a must to attract attention for the niche that you are building.  Daily interactions with the influencers within your circle must be undertaken – to be able to facilitate the link-building process.…

Smartphone Controlled Audi Car Allows Self-Parking

Smartphone Controlled Audi Car Allows Self-Parking

By: Jürgen Strauss   Finding a suitable parking slot is always a concern especially in big cities. Many would think that a fully-automated parking system would be a huge challenge for the engineers to design – especially when it is monitored just by a smartphone using an app created for this purpose.  However, the clever folks…

Mobile Websites Are No Longer Optional

Mobile Websites Are No Longer Optional

By: Jürgen Strauss   The mobile web will soon be the dominant choice in internet usage, overtaking web browsing on PCs and laptops by next year.  Given the clear supremacy and growth of mobile web browsing, it’s shocking to learn that 70% of businesses don’t have a mobile website. Standard websites designed to be viewed…

Is Google+ Better for Business than Facebook or Twitter?

Is Google+ Better for Business than Facebook or Twitter?

Facebook or Twitter is now becoming a part of our personal life – but is it a better medium for business? Is it even appropriate? It is interesting to read about the insights of an expert in this field. Read this to know more: Is Google+ Better for Business than Facebook or Twitter? by Alex…

Mobile Text Marketing – Tapping into Profits

Mobile Text Marketing – Tapping into Profits

By: Jürgen Strauss As an adult, you may be warming up to texting in your personal life – a domain once dominated by teens with fast fingers. Beyond sending 160-character missives to friends and family, text messaging for business is now wide open as a potential source for revenue. Text messaging is also commonly called…

Mobile Coupons That Work Like Magic

Mobile Coupons That Work Like Magic

By: Jürgen Strauss In these days of budget tightening in most households, coupons are growing more and more popular. But beyond tedious clipping of paper coupons, is a growing trend for  convenient and low-effort mobile coupons. According to research done by American Express, in 2009 mobile coupons redeemed across the US number approximately  200,000, but they estimate that…

Audi GPS

Audi and Google Maps Integration Fascinates Drivers

By: Jürgen Strauss The former Google Local popularly known as Google Maps today already powers many map-providing services through Google Maps API on top of Google’s own Google Transit and Google Ride Finder. These 3rd party features offer directions either by bike, car or foot. It has versions for public utilities or for trade routes…

Mobile Apps

Mobile Apps – Much More than Angry Birds – They’re Big Business!

By: Jürgen Strauss If you’ve got a smart phone – whether iPhone or Android – you’ve no doubt got it loaded up with apps of one kind or another. Angry Birds and other fun and free game apps are enormously popular, but you probably also have apps from businesses such as Netflix, Redbox, eBay and…

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