E: jurgen@innovabiz.com.au
W: www.innovabiz.com.au
T: @innovabiz
P: +61 434 902 884
The World's Best Human-Centred Podcasting Coach | The Only Podcast Innovator with the Signature Bright Yellow Headphones
Founder and Chief Podcast Innovator
Host of the InnovaBuzz Podcast.
My journey spans years in both the corporate world and small business world at the intersection of technology, science, human behaviour, marketing, and business management.
With over 580 episodes of the InnovaBuzz Podcast under my belt, I have honed a deep understanding of how to build and nurture relationships, and how to leverage technology to create high-impact content. We have developed a robust system for identifying and inviting guests, recording, editing, publishing, and promoting each episode. This podcasting expertise is part of my unique approach to building human connection for high-impact achievers in a vibrant community.
I've embraced the power of generative AI language models, like ChatGPT, to unlock their true potential in perfect harmony with human connection to communicate our message in a way that truly makes a difference.
- I leverage podcasting as a powerful tool that enables businesses to share unique insights, amplify their impact, and thrive. This not only helps my clients reach a broader audience but also helps them establish a deeper connection with that audience.
Building Community Through Podcasting - I show high-impact achievers how to use podcasting to expand their network, one conversation at a time. This strategy creates a vibrant, engaged community of listeners, clients, and peers.
The Podcasting Process - With the InnovaBuzz Podcasting Flywheel, developed through the production of hundreds of episodes of the InnovaBuzz Podcast, I offer a complete system to use podcasting to massively grow your network, deepen relationships, and, as a result, grow your business.
Harnessing AI and Technology

Jürgen Strauss: The World's Best Human-Centred Podcasting Coach
As the only Podcast Innovator with the signature bright yellow headphones, I am dedicated to transforming the podcasting landscape by infusing it with genuine, authentic human connections. I have held meaningful conversations with hundreds of outstanding entrepreneurs from all around the world gaining insight into what makes them ‘tick’, what ‘lights them up’, why they do what they do, and what inspiration and value they can add to the rest of the world.
A Master Practitioner of Neuro Linguistic Programming (NLP), I utilize this powerful communication tool and change management system to build deep and meaningful connections through conscious communication and to coach my clients to achieve outstanding results.
In my earlier corporate journey, I had the privilege of leading large, global teams across diverse industries, integrating elements of technology, science, human behavior, marketing, and business management. The geographical spread of my work spanned many countries, offering a rich tapestry of experiences.
On a personal note, I am happily married and the proud father of two accomplished adult children. Outside the professional sphere, I indulge my love for photography, enjoy engaging in public speaking, and spend many hours riding my bicycle, an activity I thoroughly enjoy.
Recent Podcast Guest Appearances
Some Questions You Could Ask
I welcome any questions you'd like to explore with me - in fact, I love conversations that take me to new places.
Most important, I want to add value to your audience!
Here are some that I've been asked in the past. Feel free to add your own!
- Why is it important to have an ideal client defined clearly for your business?
- What is an Empathy Map? Why is it important?
- How does an Empathy Map help in understanding your client? How does it help in developing your marketing message? How does it help in building a relationship with your clients?
- How have you implemented the ideal client exercise and Empathy Map in your business?
- What do you mean with "making Marketing more Human again"?
- What is your marketing framework? How is it different to other marketing?
- What is Transformational Marketing?
- What is the customer journey and why is that important in marketing?
- How do you use podcasting in your marketing? What are you doing to maximise or increase the chance of your success when it comes to podcasting? How do you improve the chances that people listening will in some way continue to engage with you in some sort of action?
- I know you’ve got some amazing skills when it comes to systems & processes. How did you get into that?
- What are some of the things you see people afraid of doing or afraid to implement when it comes to creating processes & systems?