Considering the SEO capabilities of a site is essential in building one. Since blogs are proven to be powerful driver of quality traffic, making a blog powered site for your business must not be left undone. Therefore, web development is not all design, functionality and purpose. It should also focus a bit on inbound marketing using blogs to generate sales as a bottom line. Read this enlightenment:
One of the most frustrating aspects of outbound marketing is measurability. You throw thousands of dollars at a print ad campaign, hope that you grabbed the attention of a few readers, cross your fingers they were your target audience, and then count your lucky stars that they actually reached out to your sales team. http://blog.hubspot.com/insiders/maximize-your-roi-with-a-sales-ready-website
Attracting traffic has vital stages and your design must be able to serve each stage for better results – and it does not stop there. The visits by surfers must be converted into actual sales leads to be able to generate real revenue out of this campaign. So, consult your web developer how to build a blog-ready website with all the SEO features to be sure!
Insights by: Jurgen Strauss