10 Tips for a Website that Works

10 Tips for a Website that Works

Consistency is the key in creating and maintaining a profitable website. It must be built following the guidelines for its purpose. Efficient navigational techniques and SEO functionality should be fitted in the theme right from the very start. Planning ahead for its focus, content and promotional strategies is important to design a compatible framework. Here’s a comprehensive list of the considerations needed for a website that works:


Want a brilliant website? Ten things you need to consider

BY: Sonja Jefferson

If you get your website right you will win more business — that’s the reality of promoting and selling pretty much anything today.

That’s all well and good I hear you say, but exactly how do you go about creating the right website — one that really works for your business?

Having worked on over one hundred web projects for service firms in the past few years, here are the top ten things we’ve learned. I hope they give you some ideas if, like us, you are redoing your own site in the coming year. http://www.marketingdonut.co.uk/blog/2014/03/want-brilliant-website-ten-things-you-need-consider



The design of your website must cater to the needs of your target audience. Better yet, it should serve as a customer service channel for your online community. Designing a website can be complicated if this is not your profession. So, get the services of a web developer who understands your intention – and skilled enough to make it work for you.

Insights by: Jurgen Strauss

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Jürgen Strauss

Dr. Jürgen Strauss is a transformational marketing strategist, podcaster, speaker, the chief innovator and founder of Innovabiz who partner with innovative, exceptional business coaches and consultants to enable you to build visibility, professional credibility and a deep connection with your ideal, dream clients, so that you will achieve growth and be able to make a difference to more ideal clients. Jürgen's mantra is Let's Make Marketing Human again. He believes that marketing is the art and science of creating and sustaining exceptional, remarkable customer experiences and relationships. You can find Jürgen on LinkedIn, as well as on Innovabiz' Twitter, Facebook, The InnovaBuzz Podcast, The Tales of Marketing Transformation Show and his personal Photography website.

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