Consistency is the key in creating and maintaining a profitable website. It must be built following the guidelines for its purpose. Efficient navigational techniques and SEO functionality should be fitted in the theme right from the very start. Planning ahead for its focus, content and promotional strategies is important to design a compatible framework. Here’s a comprehensive list of the considerations needed for a website that works:
BY: Sonja Jefferson
If you get your website right you will win more business — that’s the reality of promoting and selling pretty much anything today.
That’s all well and good I hear you say, but exactly how do you go about creating the right website — one that really works for your business?
Having worked on over one hundred web projects for service firms in the past few years, here are the top ten things we’ve learned. I hope they give you some ideas if, like us, you are redoing your own site in the coming year. http://www.marketingdonut.co.uk/blog/2014/03/want-brilliant-website-ten-things-you-need-consider
The design of your website must cater to the needs of your target audience. Better yet, it should serve as a customer service channel for your online community. Designing a website can be complicated if this is not your profession. So, get the services of a web developer who understands your intention – and skilled enough to make it work for you.