Writing Attention Grabbing Blog Posts

Writing Attention Grabbing Blog Posts

We have written quite a bit about the importance of regular posting to your blog, however, many of us find it a challenge to write engaging and topical posts on a regular basis. On top of that, once written, it’s important that the blog post grabs your readers attention and engages them. This article from Who Is Hosting This outlines the essential elements of attention grabbing blog posts, and emphasises the importance of the blogging for attracting leads:

Secrets of a Killer Blog Post

A blog is a fantastic way to add value to your website and provide useful information and advice to your readers. It also helps you attract new customers and build your relationships with existing ones. Companies who blog regularly attract up to 88% more leads each month compared to those who don’t, and a whopping 92% of companies who posted to their blog multiple times a day have landed a new customer through their blog.

The article quotes some critical statistics about the huge increase in new leads and also customers that is obtained by companies that blog frequently and on a regular basis. Regular and frequent blog posts, that are engaging, interesting and of great value to your target audience, will enhance that effect. You owe it to your target audience to grab their attention with such valuable information!

If you need help in using your blog to engage your target audience and generate more leads, contact Innovabiz now.

Image Source: Infographic

Insights by: Jürgen Strauss

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Jürgen Strauss

Dr. Jürgen Strauss is a transformational marketing strategist, podcaster, speaker, the chief innovator and founder of Innovabiz who partner with innovative, exceptional business coaches and consultants to enable you to acquire more leads and more business by reaching your ideal target prospects with your message, so that you will achieve growth and be able to make a difference to more ideal clients. You can find Jürgen on LinkedIn, as well as on Innovabiz' Twitter, Facebook, The InnovaBuzz Podcast, The Tales of Marketing Transformation Show and his personal Photography website.

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