Attracting Your Ideal Clients
An Online Workshop full of all the Resources You Need
Getting Really, Really Clear About Your Ideal Client Transforms Everything!
Become a Foundation Member and Gain Lifetime Access for just $US 197
(25 places available - get in quick!)
Workshop Modules Overview
Includes all Worksheets, Templates, Videos, Checklists and Examples, as well as membership to a Private Facebook Group.
Characteristics of Your Ideal Client
- Demographics - what's really important
- Building a long term relationship
- Decision criteria - are they or are they not our ideal client
Behaviours of Your Ideal Client
- What they love to do
- What they spend money on and why
- Their rituals, hobbies and routines
Your Ideal Client's Values and Beliefs
- What motivates them and keeps them going
- What inspires them, their mentors, their influencers
- Identifying their ideal client
Your Ideal Client's Preferred Communication Method and Style
- How to determine their communication styles
- Matching your communication style to understand your ideal client
- Finding out their decision making strategy
Your Ideal Client's Challenges, Wants and Needs
- Identifying their fears, frustrations and pain points
- Getting to their REAL core needs
- Painting a picture of their ideal situation
Putting Together a Deep Understanding of Your Ideal Client
- Comprehensive Ideal Client Profile and Character
- Ideal Client Empathy Map
- Your Message to Your Ideal Client
Find the smallest audience you can live with and delight them, focus on them and obsess over them. The result will be something amazing – you are going to get bigger, you’re going to have more impact.
Seth Godin
Become a Foundation Member and Gain Lifetime Access
just $US 197 (25 places available - get in quick!)

After going through the ideal client workshop, I now have absolute clarity about my ideal client and about my business.
I can now work on an effective marketing strategy for my business, targeted to my ideal client.
Veronica Knox
Meridian Mind

The ideal client workshop has given me real clarity about my ideal client.
This has helped me develop a targeted marketing program which will lead to increased profitability in my business .
Ben Morgan
Morgan Electrics and Gas

Working through the ideal client workshop has transformed and focused my marketing in a way that it hadn't been before.
As a result, my marketing is now just like the rest of my buisness - simple, effective, efficient,
Angela McDonald
The Business Room

The ideal client workshop was awesome and gave me so much clarity and focus. As a result, I'm going to implement a marketing plan that is a killer.
I'm looking forward to the growth that will come out of that, the changes in my business as a result and the changes I'll bring to the clients I work with.