Alisdair McGill

Inbound Marketing Tools for Interesting Contents

Inbound Marketing Tools for Interesting Contents

Creating a content needs personality on top of knowledge, humour and creativity. Many software creators claimed that their robotic tool can actually do this but in reality, no robot can replace a content creator yet. However, there are efficient Inbound Marketing tools that can make your content more interesting. Others will just make your job…

What Online Inbound Marketing Means

What Online Inbound Marketing Means

Inbound Marketing has been around for almost 10 years now  but many of us just did not know exactly what and how this method works. We already know that quality content is essential in getting found over the internet – and using these contents to promote a business is basically what Inbound Marketing means. Read…

Use Facebook Fan Page for Maximum Benefits

Use Facebook Fan Page for Maximum Benefits

Facebook has many excellent features that we did not have the opportunity  to fully explore yet in 2013 – such as the fan page’s capability to have unlimited number of fans, unlike your personal page. To make sure that we start 2014 right, let’s review our marketing strategies starting from the fan page functionality as…

Facebook is Essential for Business

Facebook is Essential for Business

Social media has become a part of daily living in today’s world and no doubt that the most popular online platform is Facebook – with almost a billion registered users. This is where you can collaborate with people you do not normally interact with in person in a regular basis thus, expanding your social network.…

Effective SEO Plugin has New Functionality for Multiple Branches

Effective SEO Plugin has New Functionality for Multiple Branches

We already know that implementing best practices for internet marketing works better than any other approaches. So, it is not a surprise learning that the most effective Search Engine Optimisation plugins are the ones that alert you if a necessary technique is missing. One of the few that does this is SEO Plugin by Yoast.…

Continuing Internet Marketing Disciplines for 2014

Continuing Internet Marketing Disciplines for 2014

Many significant changes happened in 2013 that made internet marketing strategies not the same as before anymore. The Google Algorithm switch alone is already a major update. Thus the birth of Author Rank that leads to the identification of other best practices for search engine optimisation. No doubt that there are  effective internet marketing techniques…

Blog for Business Success

Blog for Business Success

Blogging is not just a hobby or a passive source of income. It is a marketing tool that can bring in businesses. You can always write your expertise in a blog format and submit them to related sites that would gladly have them published in lieu of links to your official website. This would help…

Coping with a Challenging Web Design

Coping with a Challenging Web Design

Designing a website is far different from just making a layout illustration in a piece of paper. Resourcefulness can often solve a challenging web design development problem. So, if you are following a printed design from a client for example, you will need a lot of help from other experts who have done that particular…