Dr. Danny Brassell, Connecting with Your Audience: Creating an Engaging Speech – Innova.Buzz 575
Dr Danny Brassell
Our guest in this episode is a highly-sought after speaker, trainer and coach known as “Jim Carrey with a Ph.D.,” Dr. Danny Brassell who has spoken to over 3,500 audiences worldwide and authored 16 books, including his latest, Leadership Begins with Motivation. He helps entrepreneurs, executives and small business owners boost their business and impact by improving their communication skills.
In our conversation Danny and I discussed the power of storytelling and connection in public speaking. He emphasizes the importance of developing a unique stump speech, using humor to connect with the audience, and suggesting actions throughout the presentation. Danny shares personal stories and offers practical tips to help speakers improve their impact. Key takeaways include:
- Your story is your superpower. Sharing personal anecdotes and using humor can create a connection with the audience and make your presentation more memorable.
- Connect early and often. Suggesting actions and addressing audience motivations can keep them engaged and invested in your presentation.
- Practice makes perfect. Speakers should dedicate time to practicing their delivery and observing other successful speakers to improve their skills.
Listen to the Podcast
Show Notes from this episode with Dr Danny Brassell,
Key points and takeaways from this episode include:
- The best way to build trust is to help your audience.
- For clarity in your business ask who is your audience and what is the problem you solve for them.
- You want one path to learning, because the brain can’t handle choices.
- Connect with the audience and focus on their needs rather than your ego during a presentation.
- Crafting a unique “stump speech” is key to building trust and making an impact on your audience.
- Personal stories and humor can make presentations more engaging and memorable.
- Structure your presentation with four elements: connect, teach, content, and call to action.
- The goal of a presentation is to cause the audience to take action. Crafting a strong presentation is key to accomplishing this.
- You don’t need to be funny, you do have to connect with your audience. Humor is one way to connect with your audience and making your message memorable.
- Practice and watching other speakers are crucial for improving public speaking skills. Practice makes perfect, so keep practicing until you become a master.
- People think in pictures – having your speech structured in pictures makes it much easier to remember.
- Seed the call to action e.g. selling your product or service, throughout the presentation so that the call to action at the end is fully expected and even desired.
- Knowing your audience’s motivations and using a structured formula can help in creating consistently successful presentations and pitches. A consistent formula can result in an effective presentation.
The Buzz – Our Innovation Round
Here are Danny’s answers to the questions of our innovation round. Listen to the conversation to get the full scoop.
- 1 thing to be more innovative – Be helpful and take risks; mistakes are part of the formula.
- Best thing for new ideas – Read books to learn and grow.
- Favourite resource – ChatGPT for brainstorming.
- Keep project/client on track – Have an agenda and focus on the outcomes.
- Differentiate – Be yourself. Believe in your unique purpose and share it with the world. Everyone is extraordinary at something.
Use your smart phone to set yourself reminders and repetitive learning. Your smart phone is your most powerful tool. Use it to learn and improve yourself.
You can reach out and thank Danny through his website.
Danny suggested we have a conversation with Olympic Motivational Speaker, Ruben Gonzales as well as host of the Texas Whiskey Podcast, Jimmy Hays Nelson on a future InnovaBuzz Podcast episode.
- Website – Danny Brassell
- Website – Free Gift from Danny
- Twitter – @DannyBrassell
- Instagram – @realdannybrassell
- The Reading Makeover: Danny Brassell at TEDxVillageGate
Cool Things About Danny
- Danny has served as a teacher and tutor to pre-K – grade 12 students. While earning his doctorate, Danny taught international students English as a Second Language, and he also served as the founding director of Loyola Marymount University’s MA program partnership with Teach for America.
- Danny has traveled to 53 countries, studied abroad in Madrid, Spain, and earned degrees from three universities, including his doctorate from the University of Southern California in Los Angeles.
- When he discovered that Theodore Roosevelt had read over 20,000 books by the age of 30, Danny resolved to start reading 5-10 books/day. In 2003 Danny founded The Lazy Readers’ Book Club (lazyreaders.com), Google’s #1-ranked site for cool, “short book recommendations,” boasting over 10,000 subscribers.
Trust is built by helping your audience. It's not about selling, it's about serving. Focus on the audience's needs, not your ego, when giving a presentation. @DannyBrassell on #InnovaBuzz podcast Click To Tweet
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