Alan Stevens, Face Profiling and How It Works in Building Meaningful Relationships – InnovaBuzz 394

Alan Stevens

Alan Stevens, International Profile and Communications Specialist

In this episode, I’m really excited to have as my guest, Alan Stevens, an International Profiling and Communications Specialist, who is regularly featured on National TV, Radio and in the World’s Press, profiling the likes of our leading politicians, TV and sports stars as well as Britain’s Royalty. He’s been referred to by the UK Guardian as the leading authority on reading people, and “The Mentalist meets Dr Phil”, by the Herald.

Alan has worked with international clients, the likes of Disney Films and Gillette, and high-profile organisations like the Australian Federal Police to help them to understand how people tick. He works with business owners and executives, helping them to understand and engage their clients and prospects, enhancing their presentations and negotiation skills, and with parents and teachers to help them enhance the ability of their children to reach their full potential while improving the experience of parents, teacher, and student.

His latest community initiative is The Campfire Project. The Campfire Project is a safe place for men and women to give themselves permission to tell their stories. To share their experiences and wisdom from around the world. This is his #WeTogether initiative.

In our discussion, Alan talked to me about:

  • Face profiling, how and why it works
  • Communicating with others to build relationships – the foundation of business
  • Adjusting your communication to better understand others

Jackson Millan in episode 371 introduced us to Alan.

Listen to the podcast to find out more.

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There is no such thing as a business relationship. Every relationship is a personal relationship. @Face_Profiler on #InnovaBuzz podcast Click To Tweet

Show Notes from this episode with Alan Stevens, International Profile and Communications Specialist

Key points and takeaways from this episode include:

  • Profiling is not about trying to manipulate or control people. It’s about reading people so that you can make stronger connections.
  • We all can read each other. As we pick up the energies of other people, they pick up ours as well. If you pull back because of fear, they will also pull back from you.
  • Profiling removes all doubts and ambiguities. It helps us understand what we are really picking up.
  • When you learn something new for the first time, go out and practice it. Don’t just go out and tell everybody about it. You have to make sure you’ve got it right so that people will know that if you are talking confidently, it means that you know the subject you are talking about.
  • When you’re not sure if you’ve read someone right or not, that means you are doubting your self-confidence.
  • Your confidence level goes up really quickly and you can remove a lot of self-doubts once you understand how to read people.
  • The more you can connect with other people, the more genuine you become.
  • Using profiling to manipulate people takes a lot more hard work than using it to build a genuine relationship.
  • Relationships are the foundation of everything. When you get those right, selling, making money, and all other things will just quickly gravitate to you.
  • When you just sell and just make money, it’s going to be hard because you are not focused on the person. But, when you profile somebody, you are focused on them and you are bound to make a stronger connection with them.
  • Look after your staff. If you put your staff first, you will find that because they are dealing with your customers, you are actually putting your customers first on an equal frontline as your staff, and that will give you greater results in business.
  • You build better relationships with people when you are able to read somebody and talk to them in a way that they need to be spoken to. 
  • Relationships are the foundation of everything we do. They’re the most important thing you will ever have. Get those right and you become a leader very quickly.
  • Relationships are the most important thing we should be focusing on. 
  • We express out everything we feel inside through our body language and expressions.
  • Facial features are the most powerful.
  • Personality is how you like to think and process. Character is what you are thinking and processing.
  • People who are going through emotional stuff will operate outside of their normal personality.
  • Profiling can be learnt. If you can recognise shapes and distance, you can learn to profile.
  • Words are equally important to non-verbal indicators in the communication process, but non-verbal indicators hold more information. By discounting non-verbal indicators, you miss a great opportunity when it comes to reading people. 
  • You build a stronger connection with a child when you are able to understand them at a very young age and talk to them in a way that they need to be spoken to.
  • There is no such thing as a business relationship. Every relationship is a personal relationship.
  • Listen to understand as opposed to listening to put someone down.
  • Listening is not waiting for your turn to speak. Listening is drawing more out of the other person and responding to them in a way that they want to be spoken to.
  • Focus on the other person. Learn how to speak with them in the right way so that you can have better relationships with them and likely get the outcome that you are hoping for. 
  • People don’t care how much you know until they know how much you care. 
You have 2 ears and 1 mouth, and you also have 2 eyes. Use them in that proportion to not only hear a person but to listen generously. @Face_Profiler on #InnovaBuzz podcast Click To Tweet

The Buzz – Our Innovation Round

Here are Alan’s answers to the questions of our innovation round. Listen to the conversation to get the full scoop.

  1. #1 thing to be more innovative – Be open to everything around you. The most important thing you will ever learn is the next thing and not what you think you know.
  2. Best thing for new ideas – Keep an open mind. You have 2 ears and 1 mouth, and you also have 2 eyes. Use them in that proportion to not only hear a person but to listen generously. 
  3. Favourite tool for innovation – Eyes, ears, and an open mind.
  4. Keep project/client on track – Build that relationship. You have to be good at what you do but if you can’t build relationships, you will never get the chance to show people how good you are. 
  5. Differentiate – Be genuine in what you do.

To Be a Leader

Keep that open mind. Know yourself and understand yourself.  Knowing yourself means you know how other people see you. Focus on the other person in order to build a relationship with them. Relationships are the foundation of everything. Once you’ve got those right, everything else comes together easily.

Reach Out

You can reach out and thank Alan through his website


Cool Things About Alan

  • He is an Amazon #1 Best Selling Author, a Coach, and Trainer.
  • He holds a broad range of qualifications including Master Certifications in Human Trait Recognition, Neuro-Linguistic Programming, Neurological Repatterning, and Ericksonian Hypnosis.
  • He introduced sound & colour therapies in Singapore Schools for students with ADHD.
Relationships are the foundation of everything. Once you've got those right, everything else comes together easily.  @Face-Profiler on #InnovaBuzz podcast Click To Tweet

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Jürgen Strauss

Dr. Jürgen Strauss is The World's Best Human-Centred Podcasting Coach and the only Podcast Innovator with the signature bright yellow headphones, who masterfully crafts human connection for high-impact achievers in a vibrant community. You can find Jürgen on LinkedIn, The InnovaBuzz Podcast, The Flywheel Nation Community as well as on Innovabiz' InstagramTwitter, Facebook pages and his personal Photography website.  

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