Content Marketing for Income Generating Website

Content Marketing for Income Generating Website

While it is true that content marketing can boost the number of visitors to your website, it’s the relevance of what you are offering that converts them into buyers!  This article describes how to be great at content marketing:

Secrets To Great Content Marketing: Value, Place, And Being The Best

Later this month, Oracle ORCL +1.92% will bring together a diverse group of modern marketing leaders—representing dozens of industries—to discuss the art and science of creating and distributing great content.

Quality content is not just attractive, interesting and engaging.  It should be useful, easily accessible and the best advice for a specific need and target market.  Great content addresses a certain dilemma of a particular target market.  Thorough marketing research must be done to identify the background, present trend and future path of your market.

Image Source: Infographic

Insights by: Jürgen Strauss

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Jürgen Strauss

Dr. Jürgen Strauss is a transformational marketing strategist, podcaster, speaker, the chief innovator and founder of Innovabiz who partner with innovative, exceptional business coaches and consultants to enable you to acquire more leads and more business by reaching your ideal target prospects with your message, so that you will achieve growth and be able to make a difference to more ideal clients. You can find Jürgen on LinkedIn, as well as on Innovabiz' Twitter, Facebook, The InnovaBuzz Podcast, The Tales of Marketing Transformation Show and his personal Photography website.

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