THE INNOVATION HIVE

InnovaBuzz Episode #76 – Lolly Daskal, Lead from Within

By Jürgen Strauss | May 26, 2017 | 0 Comments
Lolly Daskal, The Leadership Gap

Lolly Daskal – The Leadership Gap In this episode, my guest is Lolly Daskal, founder and CEO of Lead from Within, a leadership coaching consultancy. Lolly is a prolific author, who publishes regular contributions in The HBR, The Huffington Post, Inc and Medium among others. The Huffington Post called Lolly, “One of the Most Inspiring…

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InnovaBuzz Episode #75 – Ideal Audience and Community

By Jürgen Strauss | May 19, 2017 | 0 Comments
Ideal Audience and Community

Your Ideal Audience and Community In today’s podcast, Jürgen talks about who the ideal audience is for your message – who is it that you can benefit the most?  He shares the beginning of his journey in the Marketing Seminar Community of Seth Godin and learnings around focusing on who you serve, from that seminar.…

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Building a marketing machine with website and information

By Jürgen Strauss | May 19, 2017 | 6 Comments

Connect on Facebook Share Follow Us on Facebook Building a marketing machine with website and information Building a marketing machine with your website and online assets involves providing exceptional value through information relevant and helpful to your target audience. There are no shortcuts, it’s a case of consistency. Always be adding value, that builds an…

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InnovaBuzz Episode #74 – Information Marketing is Education

By Jürgen Strauss | May 11, 2017 | 0 Comments
Information Marketing is Education

Information Marketing is Education Information marketing is education – in this episode of the InnovaBuzz podcast, Jürgen talks about using education on your blog to do information marketing.  Interestingly, this is a similar model that Seth Godin refers to as modern marketing, based on empathy, humility, innovation and effectiveness. Listen to the podcast to find…

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InnovaBuzz Episode #73 – A Website Doesn’t Bring Business: Relationship Information Marketing Does

By Jürgen Strauss | May 5, 2017 | 0 Comments
Relationship Information Marketing

Relationship Information Marketing leads to business When we meet someone new at a networking event, do we immediately SELL to them and expect to get business?  Unlikely!  Usually, the best we can achieve, is to engage that new acquaintance, get their interest and have follow up meetings that will lead to some sort of business…

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Recent Posts

Lolly Daskal, The Leadership Gap

InnovaBuzz Episode #76 - Lolly Daskal, Lead from Within

Lolly Daskal - The Leadership Gap In this episode, my guest is Lolly Daskal, founder  more →

Ideal Audience and Community

InnovaBuzz Episode #75 - Ideal Audience and Community

Your Ideal Audience and Community In today's podcast, Jürgen talks about who the ideal audience  more →

Building a marketing machine with website and information

Building a marketing machine with website and information Building a marketing machine with your website  more →

Information Marketing is Education

InnovaBuzz Episode #74 - Information Marketing is Education

Information Marketing is Education Information marketing is education - in this episode of the InnovaBuzz  more →